i.refs.cc/hjDYP8EG?smile_ref=eyJzbWlsZV9zb3VyY2UiOiJzbWlsZV91aSIsInNtaWxlX21lZGl1bSI6IiIsInNtaWxlX2NhbXBhaWduIjoicmVmZXJyYWxfcHJvZ3JhbSIsInNtaWxlX2N1c3RvbWVyX2lkIjoxNTE0NTQyNTZ9   👈

Who are Jimmy Joy?

@Informinator + Jimmy Joy

Jimmy Joy, founded in 2014, is a pioneer in easy, tasty & nutritionally complete meals that give you more time and energy. Jimmy Joy founder Joey van Koningsbruggen, annoyed with choosing between healthy or fatty fast food, set out to create more nutritious fast food, which became a mission to make the most nutritional meal scientifically possible. Starting with interns and partnering with a major manufacturer, Jimmy Joy created the first recipe to be as close as possible to health recommendations from the World Health Organisation (WHO). As the company grew, Jimmy Joy hired a food technologist, a research analyst, and a certified dietician to help further improve the recipe. Food, of course, is about more than simple nutritional makeup, so recent updates have focused on flavour and sustainability, resulting in natural fruit being added to the recipe to improve flavouring. Jimmy Joy sources the highest quality ingredients to create the best nutrition and texture, creating a smooth milkshake experience. In addition, Jimmy Joy compensates for its CO2 emissions and is working towards its packaging becoming completely recyclable.